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Gulmarg: Tourists pose for a photo after a light fall of snow at ski resort Gulmarg in Baramulla District of North Kashmir
Srinagar city recorded the coldest night of the season as the mercury started its southward slide in Jammu and Kashmir, officials said on Friday. Pahalgam, which serves as the base camp for the annual Amarnath yatra, recorded a low of minus 3.4 degrees Celsius. It was also the coldest recorded place in Kashmir.
Kupwara in north Kashmir also recorded sub-zero temperature as mercury settled at minus 0.9 degrees Celsius, they said. Srinagar recorded a low of 0.7 degrees Celsius Thursday night, the lowest minimum temperature recorded this season, officials said.
Qazigund, the gateway town to the valley, recorded 0.0 degrees Celsius, while Kokernag witnessed a low of 1.8 degrees Celsius Thursday night.
Gulmarg resort in Baramulla district recorded a minimum temperature of 0.6 degrees Celsius.
Kashmir Valley is slipping into wintry conditions much ahead of the beginning of extremely harsh weather conditions. The extreme weather usually starts during the third week of December.
Chillai Kalan, the 40-day period of harsh winter in Kashmir, begins on December 21 every year.Also Read: Srinagar records season's coldest night, Dras freezes at -12.1° Celsius
“Tier II and III markets have a lot of potential today. The consumer base of these markets is increasingly becoming more receptive to brands with the advent of shopping malls, entrance of international retail chains, etc., in these markets. Naturally this progress has been possible because of the available opportunity and the demand for this sector from those markets,” states Singh.
With the rise of a back to the roots enthusiasm in the nation, it seems that Indian wear will be the fashion mantra for the years to come. Going ahead, as various channels continue to emerge to converse with the customer, the growth of brands will be dependent on hitting the sweet spot with USPs that make them unique to him/her. Brands that are successful in India understand that all the senses have to be engaged to have the customer asking for more. The customer must feel good to look good.
The demand for branded garments has grown manifold from these cities and it only show an upward trajectory going forward. The future belongs to these upcoming cities which will soon be the new metropolises of the future. Ethnicity has already spread its wings in these cities. We strongly believe retail expansion plans across these cities will help the Indian wear market grow to the next level.
The Cotton Textiles Export Promotion Council (TEXPROCIL), the first Export Promotion Council set up in India in the year 1954 and responsible for promoting exports of cotton textile celebrated the achievements of its member exporters at the Annual Awards function held at the ITC Hotel Grand.
According to Sanjay Vakharia, CEO, Spykar, the modern consumer prefers versatile products, especially when it comes to jackets. “Be they casual or formal, the consumer wants to buy and utilise jackets at multiple occasions. That could be a possible reason that jackets are doing better. Suits and blazers are classic products and are for a very formal occasion, whereas jacket is a very trend-oriented product, which gives the consumer freedom of use. Also, the ease of handling and maintenance could be a possible reason for the rising popularity this category,” he says.
We have a dedicated team of customer support executives, which provides 24/7 assistance. Consumers can contact them via online channels, help desk or toll-free phone numbers. Hence, if a customer requests for a product which is out of stock in a particular store due to size or colour unavailability, we have a robust online management system which tracks the required piece in the nearest stores and an inter-store transfer is carried out immediately with 4-hours.
Sushruthi Krishna, Brand Head, The Humbl Co, said, “’The Humbl Co.’, an age-inclusive and affordable menswear brand, is a raging hit in the market. What makes our association with Mahesh Babu interesting is that the close-knit synergy that led to the creation of the brand. Right from the branding to the micro-level, we relied deeply on Mahesh’s personality to build a product that’s truly reflective of his star-power and his down-to-earth off-screen personality. As the exclusive clothing partner of his latest blockbuster movie, ‘Sarileru Neekevvaru’, we worked closely with Mahesh to create unique looks for the film. This collection is also now available with ‘The Humbl Co.’ for shoppers. I’m looking forward to the exciting direction that ‘The Humbl Co.’ will take with Myntra. We have also recently launched the brand in the offline format in Hyderabad at AMB Cinemas, Sharath City Capital Mall and we are seeing some great traction there as well”
CRISIL foresees subdued gold imports in fiscal 2021, too. With prices continue to be elevated, consumers will prefer to exchange their old gold for new. Therefore, even with lower imports, revenues will grow on account of higher prices and higher proportion of old gold exchange. However, the growth will be lower compared to what was seen in the last 3 fiscals.
Indicating positive growth for Indian retail players notwithstanding the presence of global brands in the market, Akhilesh said, “This is a forum for the industry to get together, take stock of the scenario and learn to prepare for the future. Bengaluru has been chosen to host this edition given the city’s legacy of organised retail and I urge the local retail players to support this decision given the city’s pioneering status in fashion, digital commerce and technology space.”
Lenzing, being the pioneer in the industry for sustainable fashion and innovations, the hub becomes a centre of innovation and excellence by building accessibility across its customers in India, bringing together Lenzing’s global expertise and network connections in the industry. The launch of this hub will build connections between the supply chain and brands looking to adapt sustainable practices that are need of the hour.
Factors like abrupt weather change, early winters, increasing cold days in many pockets around India have been among the major growth drivers of the thermal wear segment. Not just limited to metro and Tier I cities, the growing consumption of thermal wear could be felt in rural markets as well. With rising disposable income, the buying patterns have witnessed a growth trajectory in Tier II, III and IV cities.
When the temperature reaches extreme degrees in the dead of the winter, stylish clothing is all but impossible! How does one look fashionable in layers and layers of clothing, all worn in a bid to achieve maximum comfort? Fret not, for modern day, winter-smart retailers have the perfect solution to this age-old conundrum. They are of the opinion that the chilly winter months of India can be smartly braved with the right thermal wear. With the solution a perfect one for style divas and dudes, it is no wonder then that demand for thermal wear is intensifying.
With the boom in retail in the last few decades, India has embraced consumerism and the fashion consumption has grown manifolds, even in smaller cities across the country. Smaller retail locations are transforming rapidly and offers great potential for brands and retailers today. The buying pattern of these consumers is changing as they are becoming more aspirational and slowly coming at par with their urban counterparts in terms of awareness about fashion and the latest trend.
Also, increasing penetration mass media has accelerated consumers’ propensity towards high quality winter wear. “With increased internet penetration and exposure, there has been a drastic shift in mind set the consumer and millennials are aware about the changing fashion trends in the international market resulting in increased demand for trendy and a variety of products in apparel categories as compared to the basics bought in the past,” says Doshi.
Numero Uno’s Autumn/Winter’19 collections offer an expressive,youthful range of sweatshirts with new wave designs that break the rules of tradition and design codes. In each of these designs, a strong focus has been kept on play, creativity, dressing up and radical self-expression to cater to Millennials looking for something unique and new.